DoorDash planted its first real flag in the advertising industry. The company announced that it crossed a billion-dollar ad ...

For years, WhatsApp resisted the advertising model even as its parent company heavily monetised its other platforms like ...

Meta is introducing ads to WhatsApp for the first time since acquiring the app for $19 billion in 2014, according to CNBC.

Most investors probably never heard of Nehal Chopra, but since founding Ratan Capital Management in 2009, the Mumbai-born hedge fund operator has established herself as a rare female leader in the ...

WhatsApp's new Channel discovery tools and in-app promotions mark a shift toward monetizing messaging, with rollout in over ...

Instagram ads impersonating financial institutions like Bank of Montreal (BMO) and EQ Bank (Equitable Bank) are being used to ...

WhatsApp announced it will begin displaying ads in the app’s Updates tab as part of Meta’s effort to generate more revenue.

WhatsApp monetization begins, potentially adding $15B+ annual revenue from Meta Platforms, Inc.'s nearly 3B global users.

Meta and TikTok are being careful with their messaging about AI advances at the ad industry's annual festival.

A hidden tracking method in Meta’s Android apps may bypass private browsing and VPNs, raising serious privacy and legal concerns.

Ads in WhatsApp will be shown only in the app's Updates tab, which is used by as many as 1.5 billion people each day.

WhatsApp is rolling out ads on parts of the platform, but assures users that personal messages, calls and statuses will remain end-to-end encrypted and private.