The Starbucks Global Barista Champion will co-create a beverage to be sold at stores across the U.S. in the "near future." ...

Nobuki Shimode of Japan. Shimode won with his Blooming Yuzu Espresso creation and will help develop a new worldwide beverage.

Starbucks crowned Nobuki as its first Global Barista Champion during the 2025 Leadership Experience event in Las Vegas.

Chain’s first global championship supercharged an already cutthroat competitive circuit; 14,000 fans go wild for ‘Blooming ...

Starbucks has long hosted regional barista face-offs, but in going global, it's hoping to "pump up" its struggling brand by capitalizing on a growing trend.

From over 84,000 baristas to one crowned champion, Starbucks hosted its first-ever Global Barista Championship in Las Vegas, ...

Nobuki Shimode, who manages one of the company's stores in Japan, won the coveted title this week in Las Vegas, beating out ...

Japan’s Nobuki Shimoide has been named Starbucks’ inaugural Global Barista Champion following the final in Las Vegas ...

Starbucks is hosting over 14,000 coffeehouse leaders from across North America at Leadership Experience 2025 in Las Vegas.

Starting in September, Starbucks will also add a full-time assistant store manager in most of its US locations to aid head ...

This week, Starbucks is hosting over 14,000 coffeehouse leaders from across North America at Leadership Experience 2025 (LE25 ...

By putting their people first, Starbucks is making an investment that should pay off over time.