Rather than turning to AI or digital tech, the agency went deep into Caribbean culture to study social behaviours and family ...

The PR Week: 6.12.2025 - Josh Earnest, United Airlines The former White House press secretary joins the podcast to talk about messaging for issues like airline safety and problems at Newark Airport, ...

The organization’s bi-annual study found that average billing rates increased by 7% in 2025.

Father’s Day is coming up on June 15 and brands are celebrating dads with campaigns centered around hair loss, bacon, cats, ...

McDonald’s penned a 356-word post “as the person behind” its X account to announce the Snack Wrap’s July 10 comeback.

While Gen Z hates inauthenticity, it despises inconsistency. Slapping a rainbow on a brand logo during June one year and ...

The sentiment that IR and PR should remain separate entities in no way minimizes the importance of the bond. Focusing on that ...

Gemma Mc Aloon, who spearheaded the North American expansion of W Communications, is taking on a U.K.-based in-house position ...

Employees said this week they could no longer send messages with words such as “Palestine” and “Gaza,” but that messages with the word “Israel” were not restricted. REDMOND, WA: Microsoft chief ...

Is it just common courtesy, or does such a move frame a story as a favor? With brand perception concerns pushing advertisers away from X, YouTube, Netflix and TikTok are among the ad platforms most ...