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Food-themed bottles take cheeky inspiration from the brand’s top rival.
Publicis' Cannes stunt involves comparing influencer campaign costs to "Cannes currency" and using a lion-centered influencer campaign to prove the impact of working with creators in real time.
Submissions for the 2025 Ad Age 40 Under 40 awards are open; the final deadline is Thursday, July 24.
The condiment maker has put ketchup in syrup bottles in diners as part of a campaign that includes Reddit, outdoor, social, TV and celebrity Gil Ozeri.
Kellanova recently launched a pilot data program that brings in data scientists, engineers and analysts at the start of projects, influencing pricing, packaging, product, marketing and distribution.
The creator class is poised to have a more commanding presence at this year’s Cannes Lions International Festival of Creativity.
The condiment maker has put ketchup in syrup bottles in diners as part of a campaign that includes Reddit, outdoor, social, TV and celebrity Gil Ozeri.
Sessions, parties and networking hours for everyone from creatives to creators.
Wieden+Kennedy Tokyo leans into a trendy artistic canvas in Japan to trace the players’ journeys to the global stage.
The condiment maker has put ketchup in syrup bottles in diners as part of a campaign that includes Reddit, outdoor, social, ...
The creator class is poised to have a more commanding presence at this year’s Cannes Lions International Festival of ...
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