A new study says advertising on free streaming/FAST platforms can result in the same "attention" level or higher than those ...

There is some crossover--adherents to both parties watch the major news networks. But Democrats have a wider range of news sources.

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Spotify's new partnership with United will make over 450 hours of curated playlists, podcasts, and audiobooks from the ...

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Los Angeles creative agency Saylor, which creates campaigns for entertainment brands, has launched Elevado, a creative studio ...

AI search ads will impact traditional search businesses and present challenges for brands - especially those with heavy ...

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Actress/comedian Molly Shannon provides social media postings and earned media interviews for Kenvue's Proactive Support supplement.

The CPG giant is cutting 15% of its non-manufacturing workforce amid ricocheting tariffs, consumer pullbacks and stalled ...

Mattel will combine its existing film and television units to produce and foster new entertainment efforts. Two theatrical ...

The creative, developed in-house and with Campbell Ewald, runs in New York State, Canada, the U.K. and Australia.