Disney’s Hulu acquisition is complete, setting the stage for global expansion, stronger bundles and a new era of streaming strategy.

Disney had estimated the value to be around $27.5 billion, while Comcast was looking for at least $40 billion. If Comcast’s side had won out, Disney would be looking at an additional payment of about $5 billion.

Disney will pay Comcast’s NBCUniversal nearly $439 million for its stake in Hulu, taking full control of the streaming service.