Warner Bros. Discovery is pulling the plug on several longtime HBO and Cinemax channels, signaling a shift toward streaming ...

Effective on or after August 15, 2025, HBO Family, ThrillerMax, MovieMax, & OuterMax will cease programming and will no ...

WBD CEO David Zaslav announced the move, with the company declaring, "no consumer today is saying they want more content, but ...

Max has announced that the streaming service will revert to its old name "HBO Max." Executives say they're going for quality over quantity.

Guess who's back? Back again? The HBO in HBO Max will return this summer, two years after Warner Bros. Discovery dropped it from the streamer's name.

The first of these two companies is tentatively dubbed "Streaming & Studios," though it will almost certainly maintain the ...

Reports are that Warner Bros. Discovery is set to shutter a number of linear channels in August, including HBO Family and ...

It’s out with the new and in with the old at Max. During the Warner Bros. Discovery Upfronts in New York City May 14, the streaming service announced it would revert to its HBO Max branding two ...

HBO Max is back once again. Some industry observers applauded Warner Bros. Discovery's streaming rebrand, but others say it ...

It’s not TV, it’s HBO Max. Again. Warner Bros ... said despite its addition of millions of subscribers since the name change, research showed that consumers associate “HBO” with a certain ...

Digital John Oliver didn’t disappoint his corporate overlords Sunday night by addressing the recent HBO Max name reversal — the latest in a series of changes for the streaming service.

In 2023, WBD announced it was rebranding HBO Max to simply Max, explaining at the time that the change was intended to broaden the platform’s identity to include reality shows alongside its ...